The Karate Code: Official Press Release

Finally.

After 18 months of back-breaking research, writing, translating and most of all waiting – The Karate Code is finally complete.

Here’s the Amazon.com link.

And here’s the new trailer:

(Here’s the old teaser, if you missed it!)

For those of you who are unaware, let me take it from the beginning:

The Karate Code is a book.

A book consisting of roughly a dozen original essays written exclusively for Karate nerds like you and me, by some of the last authentic grandmasters of traditional Karate still alive in Okinawa and Japan. Just to give you a brief idea, these are some of the masters featured in The Karate Code:

• Hirokazu Kanazawa
• Tetsuhiro Hokama
• Mitsusuke Harada
• Takayoshi Nagamine
• Kiichi Nakamoto
• Minoru Higa
• Masayuki Kukan Hisataka
• Masahiro Nakamoto
• Teruyuki Okazaki
• Hiroshi Kinjo
• Kensho Tokumura
• Yoshio Kuba
• and more…

(for you rank worshippers; the above masters have around 10th dan each)

Too good to be true?

Don’t worry, it’s definitely true.

To be honest, nobody was more surprised than me when the above masters all agreed to share their incredible Karate wisdom and knowledge with me in this project; which I have now brought to the rest of you guys in the form of a book. A book entitled The Karate Code.

Because that’s what it’s all about.

So what are you waiting for? Go get it now! NOW!!!

Sorry, sorry… I’m rushing this whole thing. Wait a second. Time out. Before you rush off anywhere, there’s actually something pretty important I should tell you.

Listen…

I don’t want to trick you into anything.

That’s right. I don’t want to make you do something stupid you’ll regret later on. I mean, sure, The Karate Code might sound all “super awesome” and “epic” at the moment, but the truth is you might not even need it.

Yes, you heard me.

You might not even need The Karate Code.

The Karate Code is not for everyone. Believe me, it’s not a comic book. It’s not Spider Man. It’s not Mickey Mouse or Donald Duck. Let’s get that straight.

It’s something completely else.

To make it clearer, here’s a short list I did:

Why The Karate Code Actually Sucks And You Probably Don’t Need It:

• First of all, it’s a paperback book. No hardcover. You can’t really whack people in the head with it. Completely useless in a self-defense situation.
• It costs $29 UPDATE: NOW $19.90. That’s two family size pizzas. Can a book give you a cheese high? Nooooo…
• It has no special effects, Hollywood style explosions or jokes whatsoever. It’s just a book. No 3D goggles necessary. Save the popcorn.
• It’s not that heavy. Only 144 pages. You can probably read it in one toilet sitting.
• There are no rare photos in it. Mostly text, and then some illustrations.
• The bonus material is cool but unnecessary. You can live without it.
• You will need to re-read The Karate Code many times in your life, since the content has different meaning depending on what phase of Karate (and life) you are in. Pretty annoying.
• These masters (who wrote the chapters) began training Karate before your parents were even born. I mean, how old and boring isn’t that?
• It’s in horizontal format. Highly unorthodox. Very strange. Don’t know why.

So there you have it. 100% honest truth. No strings attached. If that list didn’t completely turn you off, I can only think of one reason why:

You’re a Karate Nerd™.

And this book is for you.

Welcome.

We have been expecting you. Please take a seat.

Here’s a list specifically for you, my friend.

Why The Karate Code Kicks Ass And You Totally Need It:

• Because you think there’s more to Karate than mere punching, kicking and screaming.
• Because you feel many people don’t understand the real meaning of the word “-do” (the way).
• Because you consider Karate almost a microcosm of life, and believe training doesn’t stop when you exit the dojo door.
• Because you believe there’s always something more to learn. (Especially from genuine masters who have been training are twice as long as you’ve been breathing)
• Because you consider Karate a way of life, or a philosophy; rather than a simple sport, hobby or fitness fad.
• Because you have always wondered what the old masters really, personally and honestly thought about the true meaning and purpose of Karate.
• Because you’re a smartial artist.
• Because there’s a Kindle version too.

If the above list tickles your Karate nerve in any way, The Karate Code is definitely for you, my friend. And all of your equally awesome mates.

So, with that being said, you’re on your own from here.

I really can’t do more for now.

I’ve given you some rope, but you need to climb the rest of Mt. Karate yourself.

Here’s the plan:

See you at the top, my friend.

I’m counting on you.

/Jesse

PS. I would be thrilled if you could leave a quick review on the amazon page after you’ve read it. For the “other” people, you know.

*******

Update #1: Friday 10:43 AM: The Karate Code is now #4 in Amazon bestsellers (category Martial Arts, books). Over one night!

Update #2: NUMBER ONE, AMAZON BESTSELLER LIST, MARTIAL ART CATEGORY – IN 48 HRS – HELL YEAH!!!

Update #3: Awesome reviews are coming in from all over the world! People such as: Charles C. Goodin (Curator of the Hawaii Karate Museum), A. Tanzadeh (7th dan renshi, Western Shito-ryu legend), Patrick McCarthy (8th dan hanshi, #1 Western researcher on Karate + founder of IRKRS/Koryu Uchinadi), Dan Djurdjevic (Academy of Traditional Fighting Arts, Australia), Sam Moledzki, (7th dan Shito-kai Canada), Okinawa Karate News (edition no. 62), Ikigaiway.com and many more are PRAISING The Karate Code!

Get your own copy HERE – NOW!!